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Streamline Data Webhouse Staging and Reporting
Challenges:
Data webhousing, or clickstream data warehousing (CDW), is a specialize practice used for:
• web site traffic reports
• clickstream pattern analysis
• customer segmentation
• business decisions
You may also need good information to improve your website's:
• navigation and effectiveness
• referral sources
• banner ads
• page content
• product offerings
But because the volume of clickstream data can be so high, it can be slow -- or even impossible -- to perform such analyses. You may need a specialized data reduction, integration, manipulation, and reporting tool for web logs.
Solutions:
A CDW supports essential decision making around web traffic by parsing, cleansing, reformatting, and loading data based on massive text log files. Only a specialized file integration tool like CoSort Sort Control Language (SortCL) program can:
• process these web log files directly
• apply selection logic to filter and segment logs
• manipulate URL and other text and substrings
• leverage PCRE (pattern matching) logic
• reduce the bulk to be transformed and stored
• join related transaction data from other files
• compare files and capture/report changed data
• sort rows to speed aggregations, joins, loads
• create custom detail and summary reports
CoSort therefore supports and speeds regular CDW refreshment out-of-the-box, and at a fraction of the time and cost of more complex data integration (ETL) and BI tools. High performance, parallel data transformation and I/O techniques optimize the efficiency of these operations in the file system, and have no effect on on-line web or database operations.
Within the same product -- and even within the same job definition and I/O pass -- CoSort facilitates the analysis and presentation of clickstream data through:
• metadata and processing support for C/ELF
• IP address and timestamp data support
• multiple output targets and formats for BI tools
• web-ready reports (via embedded HTML tags)
• reducing and reformatting data for dashboards
If you need to cull, process, analyze, and report on massive amounts of web log data, turn to CoSort's proven technologies and professional services to create a time- and cost-effective solution that is customized for your business requirements, and optimized in your operating environment.
See also:
Reporting Functions
Dashboarding
Customer Segmentation
Solutions > File Interchange > CLF/ELF
Solutions > Data Transformation
Products > CoSort > SortCL
Products > CoSort > SortCL > Metadata
Products > CoSort > Dashboard |
1-800-333-SORT
1-321-777-8889
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